The Greater Illinois Postal Customer Council (GIPCC)
The United States Postal Service
|
Sponsored by The Greater Illinois Postal Customer Council (GIPCC) The United States Postal Service |
|---|
 | ||||
|---|---|---|---|---|
 |
 |
EDUCATIONAL SESSIONS 2011 Sessions #1 The Power of Trans-Promo: Every Document is a an Opportunity to Increase ROI – • Combine information you have about your customer; geography/location, demographics, and buyer behavior with your products & services to create marketing campaigns that target each person individually. Why Transpromo over Conventional Advertising? Transpromo is measurably more effective, reduces printing and postage costs, but personalization and customization are key. Learn the key tips to utilizing Trans Promo! To download this powerpoint presentation click. Power of Trans-Promo.ppt #2 Essential of Great Addressing - • Address quality is a critical element in meeting mailing objectives, so to avoid undeliverable mail you need to understand the qualities of a good address list. Learn how to standardize, validate and update your address from addressing specialists who will provide practical hands-on tolls and techniques. To download this powerpoint presentation click. Great Addressing.ppt #3 Safety & Security in Your Mailing Operation - Tom Brady, Chief Postal Inspector, Chicago • What constitutes a suspicious package? How do you identify theft? How do you provide a safe and secure mailroom that protects all employees within your company? In this session you’ll learn how to assess risk, improve employee awareness and prepare contingency and continuity plans in the event of a security breach. You’ll receive professional guidance on developing policies and procedures within your mailroom environment to thwart potential threats to the safety and security of your operation. To download this powerpoint presentation click. Safety & Security in Your Mailing Operation.ppt #4 The New usps.com (Video presentation) - • This video will demonstrate the easier-to-find topics and tools and a fresh approach to online information. It will also cover the placement of the PCC information. To play this video presentation click. Play Video #5 Improving Cross-Departmental Communication and Teamwork - • Today employees are being asked to work harder and faster with fewer resources. Learn tips and tools you need to make better decisions on how to sort, process and partner with other departments across your organization to optimize your mailing operations. To download this powerpoint presentation click. Improving Cross-Departmental Communication and Teamwork.pppt #6 Cost Savings through Mailpiece Design - • Be able to properly design mailpieces that meet the needs of your customers while minimizing the cost to your organization. Learn about basic mail design fundamentals, hear examples of successful mail re-design efforts and gain a comprehensive approach to cost savings using the four P method of mail design. To download this powerpoint presentation click. Cost Savings through Mailpiece Design.pppt #7 Every Door Direct Mail - Mary Connolly, Postmaster,Mundelein, IL and Jerry Freund, President MidAmerican Printing Systems • Every Door Direct Mail enables you to extend your customer reach via saturation mail without the need for mailing lists, permits, and the associated fees. With Every Door Direct Mail, you create a saturation mailing without applying individual names and addresses to each mailpiece. Every Door Direct Mail enables you to target your local neighborhood only or reach customers nationwide. To download this PDF document click. Every Door Direct Mail.pdf #8 A Glimpse into Marketing and Sales - • This video will discuss the many new products and services recently introduced or coming soon to the Postal Service. USPS is working hard to make it easier for customers to do business with us. That's why we've introduced such programs as Every Door Direct Mail and the Direct Mail Hub. We're also encouraging the use of technology to make the mail more exciting by using Quick Response (QR) Barcodes and Intelligent Mail barcode data. You'll get a glimpse of the new "Mail" campaign being launched in September that showcases the strengths of First-Class Mail. And, you'll hear how the Postal Service continues to enhance its package product offerings, delivering on value, convenience and tracking. And there’s more…as Vogel explores the role of the Postal Service in an increasingly digital environment. To play this video presentation click. Play Video |
|
Wednesday, Sept 21, 2011
Medinah Banquets 550 Shriner's Drive Addison, IL |